Recording of the Everything Marketplaces Group Chat #181 (1/28) with Brendan Candon, who’s the Co-founder & CEO of SidelineSwap. SidelineSwap is the largest marketplace for buying & selling sports gear. They've been mentioned on a16z’s Marketplace 100 list as one of the fastest growing marketplaces and have also raised over $18M+ in capital from investors like 500 Startups, FJ Labs, and eBay Ventures.
0:05 Intro
1:16 Brendan's background & starting SidelineSwap
3:20 Early challenges when starting SidelineSwap
8:43 The importance of unique & quality supply for SidelineSwap
10:35 How SidelineSwap expanded into new sports & categories
11:56 How SidelineSwap has evolved
16:24 How SidelineSwap offers a buyer guarantee
17:10 How supply has professionalized on SidelineSwap
19:26 How SidelineSwap has scaled resale partnerships
23:58 The pro's & con's of holding inventory as a marketplace
27:05 Tips for partnerships
29:40 Recent challenges & learnings with SidelineSwap
31:34 How SidelineSwap is leveraging AI
35:17 Group Q&A on the SidelineSwap product experience
38:20 Group Q&A on increasing marketplace frequency
41:30 Group Q&A on early marketing & content strategies
44:54 Parting marketplace advice
Brendan on Twitter/X: https://www.x.com/brendancandon
Brendan on LinkedIn: https://www.linkedin.com/in/brendancandon
SidelineSwap: https://www.sidelineswap.com
Mike (Yoroomie) on Twitter/X: https://www.x.com/yoroomie
Mike (Yoroomie) on LinkedIn: https://www.linkedin.com/in/yoroomie
You can also find this group chat in audio format as an episode on our Everything Marketplaces podcast on Apple Podcasts and Spotify. You can also connect with marketplace founders & leaders from our group chats in the Everything Marketplaces community.