10 Founders Share How They Started Their Marketplaces

10 Founders Share How They Started Their Marketplaces

Blog Post
November 11, 2024


This blog post helps highlight some of our recent group chats that we’ve had with founders from marketplaces like Thumbtack, Tripadvisor, Postmates, Peerspace, and more sharing the founding stories & first steps that they took to start their marketplaces. We recommend referencing these clips from our past group chats to learn more about how some of these leading marketplaces were started.

Marco Zappacosta Sharing The Founding Story & First Steps For Starting Thumbtack

Marco Zappacosta is the Co-founder & CEO of Thumbtack, which is one of the largest marketplaces for home services. Marco shared about the founding story for Thumbtack and the first steps that they took to start it at the time.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Marco
here.

Steve Kaufer Sharing The Founding Story & First Steps For Starting Tripadvisor

Steve Kaufer is the Co-founder & former CEO of Tripadvisor, which was an early travel site that scaled to become one of the largest travel marketplaces. Steve shared about the founding story for Tripadvisor that originated from a personal story, along with the first steps that they took to start it at the time.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Steve
here.

Bastian Lehmann Sharing The Founding Story & First Steps For Starting Postmates

Bastian Lehmann is the Co-founder & CEO of Postmates, which was an early on-demand & delivery marketplace that scaled to an eventual acquisition by Uber for $2.65 billion. Bastian shared about the founding story for Postmates and the first steps that they took to start it at the time.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Bastian
here.

Joanna McFarland Sharing The Founding Story & First Steps For Starting HopSkipDrive

Joanna McFarland is the Co-founder & CEO of HopSkipDrive, which is a leading transportation service & marketplace for kids. Joanna shared about the founding story for HopSkipDrive that originated from her own needs as a parent and the first steps that they took to start it as a marketplace.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Joanna
here.

Reham Fagiri Sharing The Founding Story & First Steps For Starting AptDeco

Reham Fagiri is the Co-founder & CEO of AptDeco, which is the largest marketplace for buying & selling furniture. Reham shared about the founding story for AptDeco that originated from her own needs when she was moving, along with the first steps that they took to start it as a marketplace.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Reham
here.

Cody Candee Sharing The Founding Story & First Steps For Starting Bounce

Cody Candee is the Founder & CEO of Bounce, which is a leading marketplace for luggage storage. Cody shared about the founding story for Bounce and the first steps that they took to start it as a marketplace.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Cody
here.

Sara Mauskopf Sharing The Founding Story & First Steps For Starting Winnie

Sara Mauskopf is the Co-founder & CEO of Winnie, which is a marketplace that makes it easy for parents to discover trusted childcare providers nearby. Sara shared more about the founding story for Winnie and first steps that they took to start it.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Sara
here.

Matt Bendett Sharing The Founding Story & First Steps For Starting Peerspace

Matt Bendett is the Co-founder & CEO of Peerspace, which is the leading marketplace for booking spaces & venues. Matt shared about the founding story for Peerspace and first steps that they took to start it as a marketplace.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Matt here.

Jack Greco Sharing The Founding Story & First Steps For Starting ACV Auctions

Jack Greco is the Co-founder ACV Auctions, which is a leading wholesale automative auction marketplace. Jack shared about the founding story for ACV Auction and first steps that they took to start it as a B2B marketplace.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Jack here.

Bask Gill Sharing The Founding Story & First Steps For Starting Power

Bask Gill is the Co-founder of Power, which is a marketplace that’s making clinical trials more accessible. Bask shared about the founding story for Power that originated from a personal need, along with the first steps that they took to start it as a marketplace.


Note that you can also see the full recap post with the recording, notes, & highlight clips from our group chat with Bask here.


The founders above have been incredibly generous in contributing their time to share more about their experience, insights, and learnings with the Everything Marketplaces community. We'd like to mention a huge thanks to them for doing so and also actively supporting founders in the community. Hopefully these are helpful for founders at the earliest stages looking to start a marketplace.


Want to connect with other founders to discuss this in the community? You can see where this was posted in the community and join the discussion here.