EM Group Chat #081: Leading Marketplace Growth & Expansion With Sparsh Mehta From Belong

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Sparsh Mehta

Recording of the Everything Marketplaces Group Chat #081 (12/14) with Sparsh Mehta, who's currently the GM of Marketplace at Belong. Belong is a marketplace that’s reinventing the way people rent homes and is backed by top investors like a16z, GGV Capital, and Battery Ventures. Prior to joining Belong, Sparsh helped led marketplace growth at Convoy.

0:05
Intro
1:10 Sparsh's background
3:55 An overview of Convoy as a leading freight marketplace
11:32 Key learnings from leading marketplace growth at Convoy
14:11 Key challenges for marketplaces as they scale
20:12 Joining Belong to lead marketplace growth & expansion
23:30 A deep dive into Belong as a marketplace & their approach
27:55 The Belong team & marketplace org structure
29:38 The markets that Belong operates in
30:28 Building the Belong new market launch & expansion playbook
35:26 The metrics that matter for Belong as a marketplace
37:23 Group Q&A on how Belong structures teams around the markets they operate in
43:25 Group Q&A on how Belong monetizes
45:35 Group Q&A on being a full managed & asset heavy marketplace
49:45 Group Q&A on marketplace constraints early on & category expansion

Sparsh on Twitter: https://www.twitter.com/sparshmehta19
Belong: https://www.belonghome.com

Connect with Sparsh in the Everything Marketplaces community.