Recording of the of 3/27 Everything Marketplaces community workshop on marketplace expansion. This workshop covered the basics for marketplace expansion into new geos or markets, some of the considerations, examples of expansion playbooks to use, and more. The workshop was led by our community Entrepreneur In Residence (EIR) Danny Martinez, who was previously at Airbnb & eBay.
Workshop recap post with deck, notes, & resources: https://community.everythingmarketplaces.com/c/marketing-growth/marketplace-expansion-workshop-recap-notes
All marketplace workshops: https://www.everythingmarketplaces.com/knowledgehub?hub-categories=workshops
You can also connect with Danny in the Everything Marketplaces community.